What 1,000 active people a month costs
- OnboardingTours: $39 a month, month to month.
- Userflow Essentials: $300 a month month to month, or $240 a month if you pay for the year up front ($2,880).
- Chameleon Startup: $279 a month.
Over a year that is $468 with us, against $2,880 to $3,600 for Userflow and $3,348 for Chameleon.
Side by side
| OnboardingTours | Userflow | Chameleon | |
|---|---|---|---|
| Free plan | Yes, up to 500 people a month, 1 app | No, 14-day trial | No, 14-day trial |
| Entry price | $39 a month, up to 5,000 people | Essentials: $240 a month billed yearly, or $300 month to month, 1,000 monthly active users | Startup: $279 a month, 2,000 monthly tracked users |
| Next tier | None. Bigger than 5,000 people? Email us. | Studio: $400 a month billed yearly, or $500 month to month | Pro: from $750 a month |
| Product tours | Yes | Yes | Yes |
| Onboarding checklists | Yes, items tick off from events or page visits | Yes | Yes |
| In-app surveys | NPS and one-question multiple choice | Yes, several question types | Yes, microsurveys |
| Feature usage and funnels | Yes, from events you name | Basic analytics | Basic analytics |
| Visual builder | No. You point steps at a CSS selector | Yes, browser extension | Yes, browser extension |
| Branching and A/B tests | No | Yes | Yes |
Userflow and Chameleon prices are from their public pricing pages as checked in November 2026 and may change. Check userflow.com/pricing and chameleon.io/pricing for current plans.
When Userflow or Chameleon is the better choice
- Someone on your team who does not write code will build the tours, and wants a point and click builder.
- You need branching flows, A/B tests or launchers on many elements.
- You have well past 5,000 active people a month.
When OnboardingTours is the better choice
- You are a developer or two and happy to paste a CSS selector.
- You want a free plan while you find your first customers.
- You want tours, a checklist, a survey and usage numbers without paying for four tools.
Not sure what to put in your first checklist? Start from one of our free onboarding checklist and tour templates.
Userflow and Chameleon are trademarks of their owners. OnboardingTours is not affiliated with or endorsed by either.